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A Talk with Francesco Torricella – Films, Adventures, and Motorcycles

… and his new video of the Italian Flat Track

Francesco Torricella, photographer, videomaker, adventurer, and motorcycle lover, for more than a decade has developped his passion for moving images, awarding prestigious prizes, both in Italy and abroad.

His affection for motorcycles has guided Francesco to customize bikes during spare time and take part in many off-road trips, riding in Marocco, Spain, France, and his homeland Italy.

His last work as a videomaker pays tribute to the Italian founders of the motorcycle race Flat Track.

We are extremely grateful that Francesco has shared his competence and his love for motorcycles with us. In our turn, we want you to see how his journey has started and then gone on.

Here below you can find the full interview to Francesco Torricella and his new video “Di Traverso”.

How did you get interested in video-making?

In high school, I didn’t like to study. I used to skip school and go to the film library instead of in class. I think it was there where I started looking at the cinema in a different way: not only entertainment but a powerful expressive medium that contains in itself almost all the arts. Additionally, in that period, I started experimenting with the first DV cameras and started shooting the first videos with friends.

You have won different awards until now, both in Italy and abroad. Would you like to tell us more about your achievements?

During my professional career, I have often worked in the fashion field. Among the various clients I have worked with, one of the most beautiful collaborations was the one with Kean Etro, the stylist of the men’s line of the ETRO Maison. His way of creating collections was extremely cultured and visionary. It was never a simple product matter, but there were always powerful concepts. He allowed me to express myself freely and to tell these concepts with short films. I believe that this less “commercial” and freer way of working has allowed me to create different fashion films than usual, and this has led to prizes. The rewards are undoubtedly lovely, but they don’t mean much. It is a complex and variable job, often out of your control. But when all the pieces of the puzzle fit together, and you can tell the story exactly as you had it in mind, it is the highest satisfaction.

When did you decide to combine your job as a video maker and director with your motorcycle passion?

They are my greatest passions, and therefore it seemed natural to explore the world of motorcycles with the camera, mainly to try to convey what brings us every time to get on the saddle as soon as possible.

You also personalize motorcycles during your spare time. Could you tell us more about it? And which one of those motorcycles are you more fond of?

At some point in my career, I felt the urge to do something with my own hands to do something that would allow me to detach from the leading intellectual work and get my hands dirty. So, I, together with my cousin, created Sartorie Meccaniche. The first bike was my lightning three and a half, which was also my first bike, since that moment we have made many more and every time trying to raise the bar. The one I’m most proud of is probably the “Trossi.” Under the cleanest lines, there is a great deal of ingenuity and design.

How many projects about motorcycle trips have you personally worked on? Could you give us more details?

I sincerely lost count of how many motorbike trips I have done. I have always loved the motorbike mainly for two reasons: the sensations given by riding, and for being the perfect tool for a particular way of traveling in a nomadic and free way.

What about your last video? What is the motorcycle race Flat Track?

Thanks to Marco Belli, I was able to tell the world of the pioneers of the Italian Flat Track. It is an extraordinarily fascinating and spectacular discipline. It runs without front brakes and at full throttle driving sideways. The riders are always throttled, managing a precarious balance and an even more precarious grip. I find it a fantastic thing.

How did you get interested in video-making?

In high school, I didn’t like to study. I used to skip school and go to the film library instead of in class. I think it was there where I started looking at the cinema in a different way: not only entertainment but a powerful expressive medium that contains in itself almost all the arts. Additionally, in that period, I started experimenting with the first DV cameras and started shooting the first videos with friends.

You have won different awards until now, both in Italy and abroad. Would you like to tell us more about your achievements?

During my professional career, I have often worked in the fashion field. Among the various clients I have worked with, one of the most beautiful collaborations was the one with Kean Etro, the stylist of the men’s line of the ETRO Maison. His way of creating collections was extremely cultured and visionary. It was never a simple product matter, but there were always powerful concepts. He allowed me to express myself freely and to tell these concepts with short films. I believe that this less “commercial” and freer way of working has allowed me to create different fashion films than usual, and this has led to prizes. The rewards are undoubtedly lovely, but they don’t mean much. It is a complex and variable job, often out of your control. But when all the pieces of the puzzle fit together, and you can tell the story exactly as you had it in mind, it is the highest satisfaction.

When did you decide to combine your job as a video maker and director with your motorcycle passion?

They are my greatest passions, and therefore it seemed natural to explore the world of motorcycles with the camera, mainly to try to convey what brings us every time to get on the saddle as soon as possible.

You also personalize motorcycles during your spare time. Could you tell us more about it? And which one of those motorcycles are you more fond of?

At some point in my career, I felt the urge to do something with my own hands to do something that would allow me to detach from the leading intellectual work and get my hands dirty. So, I, together with my cousin, created Sartorie Meccaniche. The first bike was my lightning three and a half, which was also my first bike, since that moment we have made many more and every time trying to raise the bar. The one I’m most proud of is probably the “Trossi.” Under the cleanest lines, there is a great deal of ingenuity and design.

How many projects about motorcycle trips have you personally worked on? Could you give us more details?

I sincerely lost count of how many motorbike trips I have done. I have always loved the motorbike mainly for two reasons: the sensations given by riding, and for being the perfect tool for a particular way of traveling in a nomadic and free way.

What about your last video? What is the motorcycle race Flat Track?

Thanks to Marco Belli, I was able to tell the world of the pioneers of the Italian Flat Track. It is an extraordinarily fascinating and spectacular discipline. It runs without front brakes and at full throttle driving sideways. The riders are always throttled, managing a precarious balance and an even more precarious grip. I find it a fantastic thing.

What is the most memorable trip you’ve ever taken on a motorcycle?

All motorbike trips, for one reason or another, are always memorable. Perhaps because you are still so present while you are riding a motorbike, the journeys remain indelibly engraved in my memory. I do not have a great memory in general, but I can remember the adventures in a motorcycle at any time. I’m sorry to do wrong to the other trips, but maybe that trip I made in Morocco, retracing the traces of the old Paris Dakar, was the most refreshing. We found ourselves in situations where we were on edge, without assistance, but we got through. In 24 hours we passed from the clayey mud of the atlas with temperatures close to zero to the sands of the Sahara with incredible heat, we saw breathtaking sunrises and guided in lunar landscapes, until ended up in the chaos of the Marrakech Medina, truly memorable.

What motorcycle do you use during your road trips? Do you ride alone or with others?

I don’t think you need to have the latest BMW GS to travel by motorbike. Indeed, I am sure that classic motorcycles are the perfect type of motorbike to move because of their intrinsic versatility. You can do a bit of everything, and they are usually not among the bikes faster, and therefore you have time to relax and enjoy the trip. The current bike I use to travel is a Kawasaki W800 that I personally customized. In recent years, however, the asphalt was starting to go a little tight, and the trips became more and more adventurous and voted off-road. For this reason, I decided to support an old Honda XR 250R at the W, with her “you do not go fast”, but “you can go anywhere”. I’ve always made trips with friends, never alone. I think a trip is something that must be shared, and then if you put yourself in the shit, it’s always better to be at least in two.

How do you feel when you ride?

If I had to answer you with only a word, I would say “light.” The way you ride a motorcycle, the feeling of control of the mechanical vehicle, and the inevitable communion that is created between your mind, your body and the bike leads you to live the present and the moment like few other things (maybe sex?). When you drive and especially when you decide to drive, you don’t have time to think about anything else. Still, you only think about driving and how to best face the next corner, this being in the moment leads you to get rid of all the kicks you bring with you in ordinary life, while it clears and the heart becomes lighter, it is truly a unique and beautiful feeling.

Together we have done many road trips and collaborations: from the Croce Domini Pass to the one until the Pyrenees. What is for you the lost horizon, the Shangri-La?

I genuinely hope Daniel decides to take an enduro, so we can finally go and look for the Shangri-La where the asphalt ends. Kyrgyzstan?

What is the most memorable trip you’ve ever taken on a motorcycle?

All motorbike trips, for one reason or another, are always memorable. Perhaps because you are still so present while you are riding a motorbike, the journeys remain indelibly engraved in my memory. I do not have a great memory in general, but I can remember the adventures in a motorcycle at any time. I’m sorry to do wrong to the other trips, but maybe that trip I made in Morocco, retracing the traces of the old Paris Dakar, was the most refreshing. We found ourselves in situations where we were on edge, without assistance, but we got through. In 24 hours we passed from the clayey mud of the atlas with temperatures close to zero to the sands of the Sahara with incredible heat, we saw breathtaking sunrises and guided in lunar landscapes, until ended up in the chaos of the Marrakech Medina, truly memorable.

What motorcycle do you use during your road trips? Do you ride alone or with others?

I don’t think you need to have the latest BMW GS to travel by motorbike. Indeed, I am sure that classic motorcycles are the perfect type of motorbike to move because of their intrinsic versatility. You can do a bit of everything, and they are usually not among the bikes faster, and therefore you have time to relax and enjoy the trip. The current bike I use to travel is a Kawasaki W800 that I personally customized. In recent years, however, the asphalt was starting to go a little tight, and the trips became more and more adventurous and voted off-road. For this reason, I decided to support an old Honda XR 250R at the W, with her “you do not go fast”, but “you can go anywhere”. I’ve always made trips with friends, never alone. I think a trip is something that must be shared, and then if you put yourself in the shit, it’s always better to be at least in two.

How do you feel when you ride?

If I had to answer you with only a word, I would say “light.” The way you ride a motorcycle, the feeling of control of the mechanical vehicle, and the inevitable communion that is created between your mind, your body and the bike leads you to live the present and the moment like few other things (maybe sex?). When you drive and especially when you decide to drive, you don’t have time to think about anything else. Still, you only think about driving and how to best face the next corner, this being in the moment leads you to get rid of all the kicks you bring with you in ordinary life, while it clears and the heart becomes lighter, it is truly a unique and beautiful feeling.

Together we have done many road trips and collaborations: from the Croce Domini Pass to the one until the Pyrenees. What is for you the lost horizon, the Shangri-La?

I genuinely hope Daniel decides to take an enduro, so we can finally go and look for the Shangri-La where the asphalt ends. Kyrgyzstan?

Keep dreaming

Looking for the Shangri-La

 

Night-Time is the Right Time

They taught you to follow the rules when you only needed to be free.

They taught you to act like others when you just wanted to express yourself.

They taught you to be productive during the day when your soul was connected to your heart only during the night.

The night-time is the only moment to get rid of everything. And so it happens.

The day is over. Everything is quiet, and your scrambler is waiting for you. It’s time to put it all behind you. It’s time to be you.

Don’t be scared. A light will be with you.

Everything is uncertain at the beginning. You’re losing your balance. The price of risk is high. But you are ready to pay for it. You only need a few attempts.

Now you can be on your own. You know yourself. You know you can do better. So, you do it. You overcome your limits by challenging time and space.

And that light that guided you in the darkness now gives way to thousands of lights.

Thanks, Bergamo, for still being our light in these dark moments. Nothing will ever turn you off.

A film by Francesco Torricella.

Special thanks to our rider Daniele Ruggeri and DMD Helmets.

Keep dreaming

Looking for the Shangri-La

Be strong – Be together

Every day, we used to do what we love, meet people who share our values, see clients satisfied with what we create.

Every day, we used to be inspired by the world’s beauty, and we turned that inspiration into timeless products.

Every day, we used to discover this way of life.

Maybe at the moment, those days seem so distant. But we want you to remember that those days will come soon.

We are talking about a journey, which begins from the research of vintage and iconic garments, embraces high-quality materials and craftsmanship skills, and goes on until our people proudly wear our creations.

You know, traveling can be better if you have someone to share your experience with. And we are so grateful for being able to share this journey with our retailers that made this possible since they have trusted and worked with us.

The world looks better when you have a place in it. And all of this is real thanks to people who believe in us, in our community, in our life-style.

It is said that the sunrise comes right after the darkest hour.

Now more than ever, we want you to know that we are together and, as soon as we will be able to do it, we will ride together again.

Thanks to all of you.

 

Austria


bob.ber – Hans-Fronius-Straße 15, 2380 Perchtoldsdorf

 

China


Double Indigo – China (distributor)

 

Denmark


Tibberup Høkeren – Sct. Anna Gade 4A, 3000 Helsingør

 

Estonia


Renard Speed Shop – Telliskivi 62, Tallinn

 

Finland


Suutari J.Erving – Museokatu 9, 00100 Helsinki

 

France


4:10 – Paris

Indian Rocks – 11 rue Keller, 75011 Paris

L’Atelier 1937 – 1 rue Casimir Périer, 38000 Grenoble

Monsieur Cam – 15 En Fournirue, 57000 Metz

Pirate Surf & Bike – 5 avenue Clément Monnier, 13960 Sausset-les-Pins

Réforme Store – 11 place du Parlement de Bretagne, 35000 Rennes

TheArsenale – Paris

VBS – 96 Rue du Faubourg Poissonnière, 75010 Paris

 

Germany


Bad and Bold  – Unterrain 2, 83104 Tuntenhausen OT Ostermünchen

Ciao Ragazzi – Rotebühlstraße 59A, 70178 Stuttgart

Cultizm – Hafenweg 15, 48155 Münster

Herrenzimmer – Schuhstrasse 26, Celle

Innkaufhaus – Ledererzeile 1-5, 83512 Wasserburg am Inn

Schuh-Hand-Werk Karl & Oliver Brosi – Am Brückenfuß 5, 93059 Regensburg

Stammhalter Lörrach – Baslerstraße 158, 79539 Lörrach

stuf|f – Birkenstraße 40, 40233 Düsseldorf

 

Hong Kong


Pereffs – 10E 63 Ta Chuen Ping St, Kwai Chung, Hong Kong

 

Italy


Edwin Store – Corso di Porta Ticinese 103, 20123 Milano

Shangri-La Heritage Showroom – Via Giovanni Battista Moroni 132, 24122 Bergamo

Stuff – Via Segantini 77, 38062 Arco

 

Japan


Workpeoples Inn – 10-18 Kamiyamachi, Hakata-ku, Fukuoka-shi, Fukuoka-ken 812-0022

 

Netherlands


Vault13 – Spoorstraat 38, 5911 KJ Venlo

 

Republic of Korea


Moteros – 12, Seongam-ro 1-gil, Mapo-gu, Seoul, Republic of Korea

Slowrock – 59 Donggyo-ro, Mapo-gu, Seoul, Republic of Korea

 

Spain


Irons Cafe Racer – Calle General Álvarez De Castro 23, 28010 Madrid

Redcast Heritage Co. – Madrid

 

Switzerland


British Parts – Sonnmatthof 2, 6023 Rothenburg, Luzern

Feinfracht – Kramgasse 13, 3011 Bern / Spalenberg 34, 4051 Basel

Iovino Cloth & Indigo – Kirchplatz 4, 8400 Winterthur

Moto Candy – Seestrasse 160, 8002 Zürich

Royal Racer Lausanne – Rue Mercerie 9 1003 Lausanne

Saentis Fashion – Hauptgasse 27, 9050 Appenzell

Super Officine – Viale Stefano Franscini 1, 6900 Lugano

 

Taiwan


Blue Beach Denim – Sanchung Dist., San He Rd. Sec. 4, 1F., No.5, Ln. 218, New Taipei City

 

Ukraine


Ostriv Store – 5 Entuziastov Str., Kiev

 

United Kingdom


Bombinate – London

Union Clothing – 35 High Bridge, NE1 1EW Newcastle Upon Tyne

Working Title – 6 Bridewell Alley, NR2 1AQ Norwich

 

U.S.A.


American Reserve Clothing Co. – 208 Walton Street, 13202 Syracuse, NY

Brogue Shop – 38 El Camino Real, 94070 San Carlos, CA

James Dant – 5624 E Washington St, 46219 Indianaolis, IN

Wolfsmiths Heights  – 636 W 26th St, 77008 Houston, TX

Be strong

Looking for the Shangri-La

The Dutch Master of Denim wears our Canvas Jacket in The Heritage Post No. 33, March 2020

Wouter Munnichs, founder of Long John and denim specialist for brands and retails, has chosen our “Toro Seduto” Single Rider Canvas jacket -limited edition- for his interview for The Heritage Post No. 33, March 2020.

The interview, just published on the special issue of March 2020, deals with Munnichs’s life and the roots of his vocation. Munnichs began to grow his passion for denim at the age of 12. Right now, after 25 years of experience in denim, footwear, and lifestyle industry, he daily provides advice and news on his online magazine, Long John. He is also working as a freelance denim specialist for brands and retails.

What about Long John?

Long John is an online magazine established in the Netherlands in 2011, by Wouter Munnichs. The core of the magazine is denim. You can explore the world of denim through its updated posts about jeans, jackets, bags, and even aprons. The magazine also has room for other high-quality products, such as leather shoes and vintage bandanas.

If you are interested in:

  • Exploring the latest (denim) trends
  • Meeting (denim) people
  • Finding outstanding pieces and stores

Long John is right for you (and its website is available in 10 languages!)

What about The Heritage Post?

The Heritage Post is a German magazine for authentic people, first released in 2012. It is unconventionally created with passion and dedication to present a good lifestyle in all areas of life. The magazine wants its readers to form their own opinions and individual style. The Heritage Post is much more than a fashion magazine: it shows extraordinary things and timeless products. Old objects, almost forgotten, are so revisited to give life to iconic pieces.

In particular, The Heritage Post No. 33, March 2020, is dedicated to the Japanese lifestyle:

  • Clothing brands
  • Food
  • Architecture
  • Footwear
  • Design
  • Craftsmanship

Part of each edition of The Heritage Post is The Rugged Guys chapter, where people show their outfits, their most favorite items. And it is where Munnichs wears our “Toro Seduto” Single Rider Canvas jacket -limited edition-.

Thank you, Wouter! Hope to see you again really soon

Keep riding

Looking for the Shangri-La

“Varenne” Fur Collar Black Leather Jacket on Men’s File Magazine – 10 Years Anniversary issue

We’re very proud to be featured in the 10 Years Anniversary Issue of Men’s File Magazine (London, UK) with our new masterpiece “Varenne” Fur Collar Black Leather Jacket.

Many thanks to the legend Nick Clements to believe in us.

Looking for the Shangri-La

It’s all about Passion, Tradition, Quality.

In the Heart of Northern Italian Alps, known for its 100 year history of craftsmanship that may continue for the next 100 years, countless hours pass mastering the art of blending tradition and innovation.

The result is the creation of essential garments designed for Bikers, Rockers and Gentlemen.

Shangri-La is said to be a mythical valley, a place of pure human desire and spirituality. Shangri-La Heritage evokes the deep passion for motorcycle exploration. Close contact with the natural valleys that surround us all is the inspiration to create these timeless products.

It’s all about getting lost and finding new ways…

Looking for the Shangri-La.

A film by Francesco Torricella
https://www.instagram.com/francescotorricella/

New Heritage Festival 2018, Düsseldorf ??

On November 3-4 we took part in New Heritage Festival in Düsseldorf (Germany ??).

New Heritage is where Quality takes place, it’s a homage to Craftsmanship and Timelesness; it showcases two days of manufactories and small businesses who are aware of traditional craftsmanship, sustainability through quality and their own personal “heritage”. The exhibitors create products for eternity that eventually become genuine favorites and new heirlooms.

We had a great time there, we met awesome customers and we talked to inspiring people.

Grazie a tutti
See you on the road

Photos by the magical Monsieur Müller

Road to Marseille ??: Shangri-La Heritage Official Partner of Royal Cambouis 4

What an honor to have been Official Partner of Royal Cambouis 4 Exhibition Show in Sausset-Les-Pins (Southern France 🇫🇷).

For the occasion we brought into “la Tenda” the New “Single Rider” Raw Canvas Jacket 15,6 Oz in color Ivory, Black and Army Green.

This beauty will age through the years like a dream.

Designed and tested in Italy, Cut and Sewn in Portugal.

Contact us to get one!

The “Road to Marseille” Squad: Daniel Verzeroli, Marco Massini, Daniele Ruggeri, Luca Argenton, Andrea Balduzzi.

Grazie a tutti
See you on the road







FERRO MAGAZINE – April 2018

We are extremely proud to see our amazing Varenne “Waxy Desert” Leather Jacket featured on the Front Page of FERRO MAGAZINE, April 2018 Issue.

They tested the new Ducati Scrambler 1100 through Portuguese roads.

Thank you guys!
Keep up the amazing work.

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THE OVERALL MAGAZINE – Sixth Issue

We are proud to see our amazing “Single Rider” Raw Canvas Jacket “Sparviero Navajo” Limited Edition featured on the new THE OVERALL MAGAZINE by DENIM BOULEVARD, Sixth Issue.

Using Long John words, “The Overall magazine, also known as The Blue Magazine, is an Italian high quality magazine from Italy. The Overall magazine is focussed on denim, workwear and the authentic lifestyle with highlights as denim events, denim stores, denim people and denim items. It’s loaded with the most great content for every denimhead.

Thank you guys!
Keep up the amazing work.

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